Nike FC presents the Footballverse
Nike House of Innovation Paris
Interactive installation
2022
For the World Cup 2022, Nike brought at House of Innovation Paris a Rocket League competition broadcasted live on Twitch. Two game stations including two PS5, were created to introduce customers to the game.
On top of the gaming stations, the setup highlighted a jersey flocking station, a customisation table for workshops session and showcased all the latest National Team Kit collection.
Creative agency: Hatter
Build: satis&fy
Digital content: Uncanny Valley Studio
Photography: Valentin Fougeray
Role:
In-house lead creative producer
Budget allocation
Digital content production management
Vendors management
Photo production
Setup supervision & maintenance